Create your optician website: glasses, lenses and 100% Santé made clear

Her reading glasses have gone missing again, the prescription is two years old, and her son needs his first pair before the school year. She searches for an optician in her town and compares three shops on her phone during her lunch break. She wants to know whether she needs a new prescription, what 100% Santé really covers and when she can come in. Communik lets you build a site that answers those points shop by shop, service by service.

Describe your business.
The AI writes your site.

Free

See my site

Free to build. No card. Hosting included.

Rather start from a ready-made design?See the designs

Live preview

Make it yours, live.
Colours, fonts, your name: the preview follows.

5Create your site
6Go live

Live preview of the chosen designLoads on the published page. This grey area is the preview slot.

Steps 4 and 5 happen after you create your account: the site is generated with your answers, then you publish it on your own domain when you are ready.

Ready-made designs

See your site before you sign up.
Designs already written for your trade.

Open a demo, click around, then use the one you like.

Use it Demo

The chat

Run your site from the chat.
A photo, an address, a page: no expert to pay.

Write what you want changed, the way you would send a text. The chat makes the change on your site.

ChatYour site

Change our address: 14 rue des Lilas, Nantes.

Done. The new address is on the home page, the contact page and the footer.

Add this photo to my gallery.

Drop it here, I will put it in the gallery.

Create a page for progressive lenses.

The page is ready, with a link in your menu.

In the editor

Easy mode: you click, you change it.
The AI does what you do not know how to do.

Optique du Marché06 12 34 56 78

Glasses you like, chosen calmly, adjusted to your face.

Edit the text

Easy mode

Click a text or a picture in the preview of your site and change it right there.

Rewrite my page for progressive lenses in a warmer tone.

The AI rewrites the page

The AI does the rest

Rewrite a page, add a section, change the colours: describe it, the AI builds it.

See it in action

One minute to see how it works.
From the first sentence to the site online.

Real product captures, staged pointer and typing.

Online booking

Your customers book online.
A vision check, a contact lens fitting, a first pair of progressives.

You set your hours, customers pick a slot on your site, the booking lands in your calendar.

From €19/ month, as an option

Book an appointment

Mon 6Tue 7Wed 8Thu 9

8:3010:0014:0015:3016:3018:00

Confirm Tuesday at 14:00

What you get

A site that works while you work.

Four things that turn a visitor into a customer, in place from the first day.

Services sorted the way customers search

Prescription glasses, vision check, progressives, contact lenses, children's glasses, sunglasses and repairs, each with its page and the time to allow.

Prescriptions and 100% Santé in plain words

What a valid prescription allows, what the insurance needs, and the fully covered offer included in every quote, explained before anyone walks in.

Appointments that tell you why they come

Vision check, new pair or contact lenses, preferred days and the date of the prescription: you know which optician to free up before calling back.

Your shop front, previewed as you type

Pick one of the five designs, enter the shop name and phone number, and the page next to you fills in live. Creating an account comes afterwards, only if you keep it.

The pages you get

Not an empty template to fill in: pages already written and already linked to each other, with example content you correct instead of writing from scratch.

/

Optician in your town: glasses, vision checks, contact lenses, 100% Santé

Home page: the shop, its commitments, glasses and services, a visit in four steps, what to bring, reviews, questions, hours and the appointment form

/services

Glasses and services: vision check, progressive lenses, contact lenses, repairs

Everything the shop offers, the questions before coming and the appointment form

/services/[slug]

At your optician

One page per service: who it is for, how it goes, good to know, and the appointment form

What is added to your project

Ready-to-use databases. Edit one row and every page that shows it updates.

Services

9 columns · 7 rows

Service, Slug, One-line description, Full description, Family, Time to allow, Icon, Photo, Order

Questions

3 columns · 6 rows

Question, Answer, Order

The checklist

What your website
must contain.

The sections that actually bring in enquiries, and the ones you can skip.

Prescription renewal rules in plain words

What a valid prescription allows, and the age limits that apply.

The 100% Santé offer on every quote

What it covers and why it sits next to the other options.

Progressives with their own page

The first fitting, the time to allow, the adjustment period.

Contact lenses from fitting to follow-up

Trial lenses, how to handle them, when to come back.

A clear line between refraction and eye examination

What you measure, and when you send a customer to the ophthalmologist.

Repairs for glasses bought elsewhere

Screws, nose pads, adjustments, with or without appointment.

01Budget

What it really
costs.

Real figures, including what you pay elsewhere and what you no longer pay here.

Setting up the shop site

You build the site and test every design for free, with no bank card. Your services and commitments are already written, ready to adapt.

Publishing and booking vision checks

Putting it online on your own domain costs €14 excl. VAT a month, invoiced yearly, and covers hosting and the SSL certificate. Online appointment booking is an extra from €19 excl. VAT a month, with payments going to your Stripe account and no commission. Reviews and FAQ modules can be switched on later.

What remains in the shop

Your till and optical management software, insurer agreements, frame ordering from suppliers, and your domain name if you still need one.

02To avoid

The mistakes that
cost you clients.

Seen on hundreds of sites in this trade, and each one is cheap to fix.

Vague answers on prescription validity

Customers call or go elsewhere when they cannot tell whether theirs is still valid.

Mentioning 100% Santé without explaining it

A label with no explanation sounds like a sales hook rather than a right.

Calling a refraction test an eye examination

Only an ophthalmologist examines the eye; saying otherwise misleads.

One page lumping every service together

Progressive lens wearers and parents of young children are not looking for the same thing.

No mention of repairs without appointment

A loose screw is often how a future customer first comes through your door.

People rarely browse optician sites for fun. They arrive with a precise problem: glasses broken on holiday, blurred vision on screens, a child squinting at the board. They type optician near me, optician Bordeaux or progressive lenses optician, and pick the shop that answers their question without making them call.

Do I need a prescription to change my glasses?

This is what customers hesitate over most. Put the rule in plain words: with a prescription that is still valid, an optician can renew glasses and, unless the doctor has ruled it out, adapt the correction after a refraction test. The validity period depends on the age of the wearer, and adapting the correction is not allowed for children under 16. For the insurance to pay its share, a prescription is needed. Then add one sentence that saves you calls: "Not sure? Ring us with the date of your last prescription."

100% Santé, explained before the quote

Many customers have heard of glasses with no out-of-pocket cost without knowing what is behind the label. Explain it simply: a selection of frames and lenses fully covered when the top-up insurance contract is a "responsible" one, which most are, and an offer that must appear in every standardised quote, next to the other options. Customers then come in knowing they will be offered a choice, not a sales pitch. If you also run shop offers, such as a second pair, keep them in a separate paragraph so nobody confuses a promotion with a right.

An optician website with a page per need

Someone searching for progressive lenses does not care about your children's frames, and a parent does not want to read about contact lens solutions. Communik gives each service its own page: prescription glasses, the vision check, progressives, contact lenses, children's glasses, prescription sunglasses, adjustments and repairs. Each page says who it is for, how the visit goes and how long to allow, from a few minutes for a nose pad to about an hour for a first pair of progressives.

Vision check or eye examination: say the difference

A refraction test measures the correction; only an ophthalmologist examines the health of the eye. Writing this on your site is honest and reassuring: customers understand what you do, and they know you will send them to a doctor if something looks unusual. It also avoids misunderstandings with people who thought they had had a full eye test, and your role stays clearly defined next to that of the eye doctor.

Repairs, adjustments and the rest of the visit

Glasses bought elsewhere: say whether you adjust and repair them, and whether an appointment is needed.
What to bring: the prescription, the top-up insurance card, current glasses or lens boxes.
Opening hours, late evenings or Saturday, and whether the shop is step-free.

The appointment request collects the reason (vision check, new glasses, contact lenses), preferred days and a line for the prescription date or a child's first pair. You call back with a time slot and the right optician available. With the online booking option, customers choose the slot themselves.

Type the name of your shop in the preview and see your optician site appear with your services already in place.

Pricing

€14 a month, once your site is live.
Building it costs nothing.

Prices excluding VAT. €14 a month billed yearly, or €19 month to month. Cancel whenever you like.

SolopreneurOne site, online and looked after

€14/ month

Your site on your own domain name
Hosting and SSL certificate included
The chat and the AI: 2,000 credits a month

Online booking

Option, add it whenever you want

From €19 / month

Start for free

No card to start. You choose your plan when you publish.

Done for you

No time? We do it all for you.
From €1,200 excl. VAT.

Your showcase site and your modules installed: we create every page that presents your services and put the site online. You send us your photos, texts and business details, and that is what makes a site accurate.

Every service you offer, with its own page
Your modules installed and set up, online booking included
Your domain name connected, the site published
Everything stays editable afterwards

Starting at

€1,200 excl. VAT

An exact quote after a first conversation. You provide the photos, texts and information about your business.

Tell us about your project

We get back to you to scope it together. No obligation.

A person answers you

A question? Write to me, I will answer.

I founded Communik and I read every request. Tell me about your business: we look at it together and I tell you plainly what you need, whether you build the site yourself or we build it for you.

Write to me

Jeremy Gallois · Founder of Communik, built in France

Questions

Before you start.
Everything else, just ask.

What people ask before they get going.

Can customers book a vision check online?

Yes, with the booking option, starting at €19 excl. VAT per month. You decide which services can be booked and when. If you take a payment, it lands in your Stripe account and Communik keeps no commission. Without the option, requests reach you by email.

Does the site explain prescription renewal correctly?

The default text explains that an optician can renew glasses with a valid prescription and adapt the correction in some cases, never for children under 16, and invites customers to call if unsure. You can adjust the wording to your practice.

Is 100% Santé already explained on the site?

Yes, in the questions and in the shop commitments: a fully covered selection with a responsible insurance contract, always included in the quote next to other options.

Can I show the frame brands I sell?

Yes, in the text of your pages and with your own photos of the shop and the frame wall. Use only brands you actually stock, and check the rules of each brand before using its logo.

Do I deal with top-up insurers through the site?

No. The site explains that you handle the request for cover with the insurer. That process stays in your shop software, as it does today.

Is there a page for children's glasses?

Yes. It explains the first visit with a child, the prescription from the ophthalmologist and the frames that suit active children, and a design aimed at families puts it forward.